Description: Strategic Alliances An Entrepreneurial Approach to Globalization by Michael Y. Yoshino and U. Srinivasa Rangan 1995 Hardcover Condition Good Condition Underlining on Some Pages (see pictures) Synopsis In the highly competitive global arena, companies that do not forge strategic international partnerships will be left behind. Today, the old joint venture has given way to a new, more entrepreneurial globalization process. Drawing from the examples of successful alliances like Ford/Mazda, Toshiba/Motorola, and Whirlpool/Philips, the authors offer a road map for managing these entrepreneurial relationships and argue that the greatest challenge for top executives lies not in initiating such partnerships, but in continuously developing organizational process innovations to manage a global network of dynamic alliances. Product Identifiers ISBN-10 0875845843 ISBN-13 9780875845845 Key Details Author Michael Y. Yoshino, U. Srinivasa Rangan Number Of Pages 272 pages Format Hardcover Publication Date 1995-04-01 Language English Publisher Harvard Business Review Press Additional Details Copyright Date 1995 Dimensions Weight 19.9 Oz Height 2.8 In. Width 6.3 In. Length 9.5 In. Target Audience Group Trade Classification Method LCCN 94-039669 LC Classification Number HD69.S8Y67 1995 Dewey Decimal 658 Dewey Edition 20 Thanks For Looking Have a Great Day
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Type: Book
Publication Name: See Title
Country of Manufacture: United States
Book Title: Strategic Alliances : an Entrepreneurial Approach to Globalization
Number of Pages: 272 Pages
Language: English
Publisher: Harvard Business Review Press
Publication Year: 1995
Item Height: 2.8 in
Topic: International / Economics, Globalization, Strategic Planning
Genre: Political Science, Business & Economics
Item Weight: 19.9 Oz
Author: Michael Y. Yoshino, U. Srinivasa Rangan
Item Length: 9.5 in
Item Width: 6.3 in
Format: Hardcover