Description: "The definitive account of how the world's richest man, in a fit of unbridled vanity and arrogance, took over and destroyed our digital town square." --John Carreyrou, author of Bad Blood "Astonishing. Kate Conger and Ryan Mac's meticulous, comprehensive reporting turns an opaque mess brutally transparent." --Jia Tolentino, author of Trick Mirror Rising star New York Times technology reporters, Kate Conger and Ryan Mac, tell for the first time the full and shocking inside story of Elon Musk's unprecedented takeover of Twitter and the forty-four-billion-dollar deal's seismic political, social, and financial fallout The billionaire entrepreneur and Tesla CEO Elon Musk has become inextricable from the social media platform that until 2023 was known as Twitter. Started in the mid-2000s as a playful microblogging platform, Twitter quickly became a vital nexus of global politics, culture, and media--where the retweet button could instantly catapult any idea to hundreds of millions of screens around the world, unleashing raw collective emotion like nothing else before. While its founder had idealistically dreamed of building a "digital town square," he detested Wall Street and never focused on building a profitable business. Musk joined the platform in 2010 and, by 2022, had become one of the site's most influential users, hooking over 80 million followers with a mix of provocations, promotion of his companies, and attacks on his enemies. To Musk, Twitter -- once known for its almost absolute commitment to free speech -- had badly lost its way. He blamed it for the proliferation of what he called the "woke mind virus" and claimed that the survival of democracy and the human race itself depended on the future of the site. In January of 2022, Musk began secretly accumulating Twitter stock. By April, he was its largest shareholder, and soon after, made an unsolicited offer to purchase the company for the unimaginable sum of $44 billion dollars. Backed into a corner, Twitter's board accepted his offer--but Musk quickly changed his mind, forcing Twitter to sue him to close the deal in October. The richest man on earth controlled one of the most powerful media platforms in the world--but at what price? Before long Twitter would be gone for good, replaced by something radically different, as Musk remade the company in his own image from the ground up. The story of the showdown between Musk and Twitter and his eventual takeover of the company is unlike anything in business or media that has come before. In vivid, cinematic detail, Conger and Mac follow the inner workings of the company as Musk lays siege to it, first from the outside as one of its most vocal users, and then finally from within as a contentious and mercurial leader. Musk has shared some of his version of events, but Conger and Mac have uncovered the full story through exclusive interviews, unreported documents, and internal recordings at Twitter following the billionaire's takeover. With unparalleled sources from within and around the company, they provide a revelatory, three-dimensional, and definitive account of what really happened when Musk showed up, spoiling for a brawl and intent on revolution, with his merciless, sycophantic cadre of lawyers, investors, and bankers. This is the defining story of our time told with uncommon style and peerless rigor. In a world of viral ideas and emotion, who gets to control the narrative, who gets to be heard, and what does power really cost? Product details Publisher : Penguin Press Language : English Hardcover : 480 pages ISBN-10 : 059365613X ISBN-13 : 978-0593656136 Item Weight : 2.31 pounds Dimensions : 6.46 x 1.52 x 9.57 inches SHIPPING Shipping All items fast! The majority of orders are shipped using USPS Priority Mail and UPS Ground if requested. There is an option at checkout to add a Signature of Delivery for extra security & peace of mind. This means you need to sign for your parcel. If you are not home, the courier will take it to your local post office for collection. We also offer expedited shipments upon request, we will quote the shipment and let you know of the estimated cost. If agreed we will process the order and add the shipping charge to your invoice. All items ordered by 3 PM EST will be shipped same day. We also are partnered with Ebay using the Global Shipping Program. We will ship internationally to any country that is a part of the program. 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We are happy to help you EXCHANGE CANCELLATION You need to send us an order cancellation request through eBay before the shipment made. once we have the request, we will approve it from our end and grant your full refund back to your account. CONTACT US Please send us an email via ebay. We will reply within 24 hours. Copyright © | All Rights Reserved
Price: 26.95 USD
Location: Philadelphia, Pennsylvania
End Time: 2024-11-16T17:28:12.000Z
Shipping Cost: 5.99 USD
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Item Specifics
Restocking Fee: No
Return shipping will be paid by: Seller
All returns accepted: Returns Accepted
Item must be returned within: 30 Days
Refund will be given as: Money back or replacement (buyer's choice)
Original Language: English
Unit Quantity: 1
ISBN: 059365613X
Book Title: Character Limit : How Elon Musk Destroyed Twitter
Number of Pages: 480 Pages
Language: English
Publisher: Penguin Publishing Group
Topic: Web / Social Media, Business, Corporate & Business History
Item Height: 1.2 in
Publication Year: 2024
Genre: Computers, Biography & Autobiography, Business & Economics
Item Weight: 26.9 Oz
Author: Kate Conger, Ryan Mac
Item Length: 9.2 in
Item Width: 6.1 in
Format: Hardcover